In this episode of The Puzzle, Isaak and Bruno tackle the question of how to move fast (in innovation pursuits) without breaking things. They emphasize the importance of not just testing ideas against specifications, but rather pushing beyond what’s expected to learn about the limits of the system. This approach requires defining what one wants to achieve and making every move insightful without causing harm to human life, businesses, or stakeholders. Isaak shares a cautionary tale of a large organization that hastily launched a new product without considering unintended consequences, leading to reputational damage and wasted opportunities for growth. The conversation highlights the importance of thinking about the broader ecosystem and potential fallout before acting on innovative ideas.

Bruno and Isaak also touch upon the tension between creative innovation and the need for quality delivery and safety, emphasizing that these values should not be sacrificed in the pursuit of speed. Throughout their discussion, they encourage listeners to adopt a mindset that balances ambition with careful consideration of the potential impact of actions, acknowledging that unforeseen consequences can arise even from the best-intentioned decisions.