“Innovation capabilities are just like working out; it’s a bunch of muscles.” – Bruno Pešec
You don’t simply step in a gym for the first time and bench-press your body weight. Plus, not everyone has the same starting strength.
So, instead of attempting something that will most likely not work out according to your daydreams (disruptive innovation, changing the world, being the X of Y, etc.), take small steps instead, and build the capabilities through incremental innovation.